In the years ahead cable news can expect to face competition from a number of prominent news providers, focusing on streaming. Regular viewers of daytime talk shows are less educated than the public as a whole. Slightly more than half the public (54%) knew that the Republican Party controls the House of Representatives. When House speaker Kevin McCarthy gave Fox News host Tucker Carlson, a leading Jan. 6 revisionist, exclusive access this month to a vast archive of . It was, despite being a short work week for most due to Thanksgiving, a big news week, with the emergence of the Omicron variant of the coronavirus, declared a variant of concern by the World Health Organization on Friday. The questions concern which party controls the House of Representatives, the current unemployment rate, the nation that Angela Merkel leads and which presidential candidate favors taxing higher-income Americans. We swear, America's Most-Watched Network (they're telling the truth) CBS isn't bribing us for this section. ESPN has the highest subscriber fees of any cable (or broadcast) network in the industry. (+1) 202-857-8562 | Fax Dec. 1, 2021 NBC Nightly News with Lester Holt is the #1 most-watched evening newscast in total viewers and A18-49, overtaking ABCs World News Tonight, and is the #1-most watched weekday program (excluding sports, syndication & specials) in all of television for the week of Nov. 22, 2021, according to Nielsen Media Research data. ABCs "Good Morning America" is also down nine percent but has averaged 3.4 million to edge "Today" for the most-watched morning show. "Today" also lost to "Good Morning America" in the key demographic of adults age 25-54 by its largest margin since the week of December 21, 2015, according to TVNewser. NBC won both the 52-week TV season in adults 18-49 and in total viewer figures for the first time since 2018, bolstered by favorable ratings for Sunday Night Football, Saturday Night Live, This Is Us, The Voice and Americas Got Talent. In total viewers, NBCs win totaled approximately 33.6 million more hours watched than any broadcast competitor from the start of the season to its culmination (Sunday, Sept. 19). Numbers, Facts and Trends Shaping Your World, Section 4: Demographics and Political Views of News Audiences, In Changing News Landscape, Even Television is Vulnerable, Next: About the Media Consumption Survey Data, Section 1: Watching, Reading and Listening to the News, Key findings about the online news landscape in America, Among U.S. Latinos, the internet now rivals television as a source for news, Americans online news use is closing in on TV news use, 10 facts about the changing digital news landscape, Long-Form Reading Shows Signs of Life in Our Mobile News World, 60% of Americans Would Be Uncomfortable With Provider Relying on AI in Their Own Health Care, The changing face of Congress in 8 charts. The income distribution of many audiences comes close to matching that of the general public, including audiences of show such as the OReilly Factor and Hardball, USA Today and network evening news. The broadcast provides the latest on the days top stories, going beyond the headlines to uncover how peoples lives are affected by the world around them. Ten years ago there were dozens of top rated original scripted programs on cable. But since this infrastructure-reconciliation effort by Democrats is going to continue to play out through the fall, were not getting worked up about a procedural ideological standoff in late August. Craig Melvin, Savannah Guthrie and Hoda Kotb. Move ahead to 2021 and Syfys average audience has plummeted by 68% totaling 428,000 viewers. By contrast, Sunday's final round of the PGA Tour 's Honda Classic averaged 2.38 million viewers on NBC. Over the past ten years the audience delivery tumbled by 66% and averaged 399,000 primetime viewers. Fox News viewers in the 25-54 demographic reached 356 thousand, whilst MSNBC had just 148 thousand. Staying positive. By Consumer Behavior #1 Avid Movie-Goers 92% Reach #1 Luxury Mid-Size Auto Intenders 92% Reach Drama, Crime and Mystery. Ten years later AMCs audience delivery dropped by 57% to 504,000 viewers. Conservative groups are already running ads calling it a socialist health care plan and the drug lobby argues it will lead to fewer prescriptions being approved. The days of celebrities relying on network morning shows for promotion are long gone, Americans have more options and "Today" lacks the cultural relevancy it once possessed and rarely makes news as a result. 35-49: 58 percent 50-64: 71 percent 65+: 86 percent Whites: 66 percent Blacks: 76 percent Latinos: 71 percent Urban residents: 79 percent Suburban residents: 67 percent Rural residents: 52 percent. Note: These are the final national ratings, including all live+same . Mutual Fund and ETF data provided by Refinitiv Lipper. Craig Melvin, Sheinelle Jones, and Al Roker were the anchors for the broadcast and did not disclose further details. The NBCU portfolio reaches 226 million adults every monththat's 93% of America. The biggest consensus item is likely a cap on out-of-pocket costs for Medicare Part D recipients, a concept Republicans support in their own drug bill, H.R. Among the streaming providers that have ramped up their programming budget in 2021 were Disney+, HBO Max, Peacock and Paramount+, the parent companies of these streaming providers also own a number of cable networks. Lester Holt is the anchor, and named the most-trusted television news personality in America, according to the most recent The Hollywood Reporter/Morning Consult survey. For example, 67% of Fox News viewers support a wall or fence along the Southern border, while 70% of MSNBC watchers oppose this. Please do not hesitate to contact me. Public Opinion Strategies is a market research company based in Alexandria, VA specializing in political, corporate and public policy research. Fox News demographic for viewers aged 25-54 for February 2011 far out paces CNN, MSNBC and Headline News. You can only download this statistic as a Premium user. Pew Research Center does not take policy positions. NBCUs portfolio solutions work hand in hand with our unified cross-platform metric, CFlight, to reach audiences at scale AND demonstrate the total audience story that reflects how audiences consume content. Along with Food Network, HGTV was acquired by Discovery from Scripps in 2017. Among the low points for "Today" over the last decade was the wrenching departure of fan favorite Ann Curry, who was forced out in 2012. Many audiences fared somewhat better on this question than the public as a whole, but most regular readers, viewers and listeners did not know this or offered no response. The biggest differences come, not too surprisingly, along party and ideological lines (some viewers may well be hate watching the news on the other side of their political beliefs): These differences become more apparent when looking at how viewers stand on key issues. In 2022 CBS News is expected to revamp CBSN, a streaming service they launched in 2015. The regular audiences for Sean Hannity, Rush Limbaugh and Bill OReilly continue to be dominated by conservatives: About seven-in-ten or more of each of these audiences describe their political views as conservative, compared with 35% of the general public. As a Premium user you get access to the detailed source references and background information about this statistic. That's +33% more than CBS in total viewers, and +41% more in the. averaged 3.59 million viewers and a 0.31 rating among adults 18-49 on NBC, down 31 percent in total viewers . 2023 FOX News Network, LLC. About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. Fast forward ten years and the average audience delivery of USA in 2021 totaled 848,000 viewers, a decline of 73%. Discovery Regional Sports Networks May File For Chapter 7 Bankruptcy, Accused And Poker Face Forging New - And Old - Broadcast TV Path, Fox News Host Says Network Wont Let Him Cover Dominion Lawsuit, How AI And The Cloud Are Erasing The Borders In Making Movies And TV Shows. In 2011, the Disney Channel ranked second among all cable networks averaging 2.65 million viewers in primetime. Bad news first: The two-episode premiere of Magnum P.I. As a Premium user you get access to background information and details about the release of this statistic. Just 12% have incomes of $75,000 or more. For one, Fox News viewers (34% of American adults in the January 2018 NBC/WSJ poll) are often typecast as being old and white. You only have access to basic statistics. NBC News Kills The Demographic, Personifies Its Viewers Instead - 10/03/2012 In a bid to shift advertisers and agencies away from what it claims is an archaic way of defining TV and video. (+1) 202-419-4372 | Media Inquiries. Read our research on: Congress | Economy | Black Americans. The audience delivery has since dropped by 71% and averaged 423,000 viewers in 2021. With that much money at stake, expect fireworks in the coming weeks. Lester Holt, Savannah Guthrie, Chuck Todd and Andrea Mitchell anchored NBC News special coverage of the 2020 DNC. Why Doesnt Elon Musk Fund Twitter Until It Turns Around? Yet there are some notable exceptions. ET), MSNBC averaged 5.735 million viewers during its four nights of coverage; +13% more than CNN (+643,000), +124% more than ABC News (+3.2 million), +186% over CBS News (+3.7 million) and +145% more than FOX News (+3.4 million). In the younger demoviewers 18-49NBC Nightly News prevailed with a total audience of 1.085 million viewers, followed by ABCs World News Tonight (1.046 million viewers) and CBS Evening News (678,000 viewers). In 2015, the average age of a prime-time viewer was 68. Most news audiences, however, scored substantially better than the public. "Share of Americans Who Watched Nbc in The past 4 Weeks in 2018, by Age. In fact, according to the same January 2018 NBC/WSJ poll, the 21% of Americans who watch MSNBC are also slightly older: And, MSNBC viewers are nearly as likely to be white as those who watch Fox News: Additionally, when it comes to their self-described economic circumstance, they are essentially identical: Differences start to emerge when looking at these cable news viewers by profession and education. The reason theres bipartisan agreement on reforming the Part D benefit to create an out-of-pocket cap and the reason PhRMA supports that is because it would make the pharmaceutical industry more money, Rachel Sachs, a law professor at Washington University in St. Louis, told NBC News. Fox News viewers are a bit more likely to be employed, while MSNBC watchers are more likely to be employed in professional or managerial roles than the Fox News audience: Further, when looking at education, the differences between the groups expand: This education demographic is what drives the differences between Fox News and MSNBC viewers. Lauer remained the shows biggest star until he was fired in 2017 at the height of the #MeToo movement, further damaging the shows legacy. Its kind of like the equivalent of a preseason NFL game. To use individual functions (e.g., mark statistics as favourites, set So whos been vaccinated in the United States? (Thats 1,417 since yesterday morning). 3. 9: The number of women now serving as governor, tying a record. The "NBC Nightly News" lost 700,000 viewers last week Lester Holt's first subbing for the disgraced Brian Williams. Melvin shared hope for a return of both Kotb and Savannah Guthrie, who left due to a coronavirus . In the key news demo, NBC News averaged 661,000 A54-54 viewers, also leading CBS News by +182,000 (+38%). The CW was fifth in ratings with a 0.1 and in . 3 could reduce federal spending by $456 billion over a decade. In the 25-54. There is no question that the ideological divide in America is growing and while the audiences of Fox News and MSNBC look the same in some demographic aspects, it is clear that they couldnt be much different based on their politics. In terms of total viewers, NBC teetered over CBS with 5.290 million (versus 5.260 million). ESPN+ costs subscribers $6.99 per month (or $69.99 yearly). 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